Zalvus uses big data analytics and the latest online marketing technologies to recruit specialists and executives. Our full-service solution ranges from the personal analysis of your vacancy to the transfer of pre-qualified applicants. Targeted online advertising (for example via Google / Facebook ) makes us significantly more effective than job portals and up to 85% cheaper than traditional headhunters.
Partner cloud solution / cloud service description
The difference / A new candidate pool
Zalvus activates passively-searching candidates on online channels used on an every-day basis, prior to searching for a job. Job boards, on the other hand, solely reach actively-searching candidates and traditional headhunters access only registered users in networks / data bases. Our alternative recruiting-approach is suitable for all locations, industries and career-levels
Big Data / using our Digital Footprint
By publicly disclosing information (e.g. in social- or professional networks), every internet-user leaves behind a visible footprint, through which he/she can be identified and approached. The invisible part of his/her profile is extended through online-behavior (e.g. by visiting websites, through “likes”, comments or location tracking). The data of billions of internet users are saved in this way and enable active approaching of users.
Target Groups / of Potential Candidates
The owners of the described user data (e.g. Facebook and Google) enable the filtering of information by means of steadily growing criteria (e.g. age, gender, location, education, interests, etc.) Accordingly, detailed target groups of relevant persons can be created, compared and managed.
Active Approaching / through the Placement of Personalized Ads
Various providers (e.g. Facebook for Business, Google Adwords, etc.) enable the placement of personalized ads to specific target groups. These entail text, images or videos, which refer to a job post (a “landing page) on which the visitor can show interest. The ads are perceived by candidates on every-day used channels in the respective native form (articles, news, banners, videos, etc.)
Zalaris recommendation for Zalvus
Zalvus disrupts the recruiting business, looking at recruiting like a marketeer of a product. Using public big data Zalvus reduce time to an attractive profile placement, leading to reduced time fill, leading to reduced time to productivity. The ROI is evident. The recruiting is socially dynamic. Employer branding & recruiting becomes one.